Sales Techniques

Selling as an activity is the act of convincing a prospect that your product or service is the correct one to satisfy their needs at the right price.
To be successful at selling, you need to learn to use the tools of the selling trade as effectively and as often as possible.

Duration: 1 Day
Who should attend? Sales Staff, Marketing Staff, Call Centre Staff
Course Prerequisite: None

Course Outline

  • Introduction to Selling
  • Customers & Consumers
  • Customer Wants & Needs
  • The Process of Selling / Selling Cycle
  • Thriving as a Telephone-Sales Professional
  • Ten Phrases to Banish from your Vocabulary
  • Actions that Promote Phone-Sales Success
  • Prospecting your way to Success
  • The Art of Listening & Silence
  • Sales Correspondence
  • Sales Presentations
  • Guidelines for handling Objections
  • Coping with Complaints
  • Closing a Sale
  • Ensure Repeat Business
  • Buyer Behavior & Signals
  • Customer Service Tips
  • Stay Motivated for Success
  • Comprehensive Manual
  • Lunch & Refreshments (not applicable to on-site training)
  • Electronic Certificate (on successful completion of the course)
  • Electronic Trainer Feedback Report
  • Electronic Delegate Feedback Questionnaire

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Course Schedule

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